20 years of ice cream supply chain management. Created viral products such as Tao Qi (桃气), Northeast Daban (东北大板), and Coconut Ash (椰子灰).
Full-stack capabilities: R&D, production, QC, and cold-chain logistics ensure market excellence.
Our Story
Our Story
Leveraging our mature sales networks spanning China and Southeast Asia, we provide systematic support to help brands expand globally.
The Evolution of the Dedicated Companion
Built on decades of strategic focus, we support our partners through every phase of global expansion, driving sustainable local success. As more than a traditional trading firm, we deliver end-to-end solutions for Chinese brands expanding overseas. Our proven capabilities span supply chain integration, brand strategy, channel development, and regulatory compliance.
Supply Chain + Sales Network + Brand Global Expansion
"Full-route implementation: Where Nexus Runner leads, brands truly land."
From Foundation to Global Expansion
1994
Foundation
Established as SUNSOAR, anchoring 30 years of brand strategy expertise. We guided elite enterprises such as Mengniu (蒙牛), Mengcao (蒙草), and China Aerospace (航天) through IPO campaigns.
[Visit www.xx1994.com] open_in_new
2004
Supply Chain Mastery
A decade of intensive work in cold-chain logistics and distribution networks laid the foundation for operational precision. Ensuring seamless product flow from factory to shelf.
2013
SEA Market Immersion
A 10-year partnership with Aice, Indonesia's leading ice cream brand, gave us front-row access to Southeast Asia's market dynamics and cultural execution standards.
2024
Full-Stack Platform
Nexus Runner Global Trading (Indonesia & China) officially opened services. Offering a complete ecosystem from product incubation to channel penetration across the Global South.
Organizational Architecture
A robust, multi-dimensional framework designed to bridge the gap between Chinese manufacturing and global consumer markets.
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SUNSOAR Overseas Service Center
Global Operations Motherboard
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R&D Center
Formula research & product innovation
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Marketing Service Center
Brand strategy & marketing comms
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Business Support Center
Supply chain, logistics & compliance
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Nexus Runner
Channel management & entry
Strategic Assets
Our competitive edge is built on three decades of tangible infrastructure, intellectual property, and unparalleled network reach.
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SUNSOAR STRATEGIC MARKETING
30 years of brand consulting experience. Led successful IPO campaigns for Mengniu (蒙牛), Mengcao (蒙草), and China Aerospace (航天). Deep expertise in FMCG, consumer goods, and manufacturing strategy.
Visit www.xx1994.com open_in_new
02
Dingcheng Youlian Supply Chain
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Full-Chain Integrated Logistics
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Manufacturing Facilities
HALAL & HACCP certified facilities in China and Philippines, meeting stringent Muslim market requirements regional wide.
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600,000+ Retail Outlets
Directly-controlled channels across Indonesia, generating over $434.4M in annual revenue for our brand partners.
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Global Sales Network
Parallel expansion across Malaysia, Philippines, Thailand, and Vietnam, forming a complete regional sales matrix.
Who We Serve
Tailored global strategy solutions for enterprises at every stage of their international journey.
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Manufacturing Brands
Traditional manufacturers transitioning from OEM to independent global brand ownership through market-led innovation.
- FMCG & Consumer Goods
- SEA Market Entry
- Shared Benefit Models
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Emerging Brands
Digital-native teams requiring infrastructure and validation to scale rapidly in competitive international environments.
- Category Innovation
- Low-risk Validation
- Rapid Channel Deployment
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Established Exporters
Optimizing existing global operations and identifying new growth frontiers for major industrial and consumer groups.
- Channel Optimization
- Marketing Empowerment
- Complex Compliance Support
Start the Conversation
Let's explore how Nexus Runner can accelerate your business growth.